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Compare Analytics Tools

Leadfeeder

Free plan

No feature only Leadfeeder has.

Clicky

Free plan

Only Clicky has:

  • Custom Alerts
  • User Flow Reporting
  • Ecommerce Reporting
  • Custom Metrics

Simple Analytics

From €15 p/m

Only Simple Analytics has:

  • Annotations

Microsoft Clarity

Free plan

Only Microsoft Clarity has:

  • Session Recordings
  • Custom Properties
Summary
A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.
Privacy-friendly Website Analytics. Monitor, analyze, and react to your traffic in real time, on a simple but detailed dashboard. Handy features like uptime monitoring included.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.
Pros
  • Company insights
  • Easy setup
  • CRM integration
  • Great for leadgen
  • No bots or referrer spam
  • Privacy-friendly
  • Simple but detailed
  • Uptime monitoring
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
  • It is free and easy to use
  • Great heatmaps
  • Unlimited session recordings
  • No data sampling
Cons
  • Specific use-case
  • Limited data retention
  • Limited features
  • Limited features
  • Limited integrations
  • Lower quality visuals
  • Limited features due to cookieless
  • Not very customisable
  • No free version
  • Limited reporting features
  • Limited integrations

Pricing information

Starting Price
  • LiteFree
  • Discover€79+ p/m (billed annually)
  • Activate€369+ p/m (billed annually)
  • Scale€599+ p/m (billed annually)
  • EnterpriseOn req.
  • FreeFree
  • Pro$9.99 p/m
  • Pro plus$14.99 p/m
  • Pro Platinum$19.99 p/m
  • CustomOn req.
  • Starter€15 p/m
  • Business€40 p/m
  • EnterpriseOn req.
  • ClarityFree
Free trial period
14 days
21 days
14 days
Free plan

Account Management

Trackable Items
Unlimited
1
5-10+ depending on plan
Unlimited
User Seats
Unlimited
Unlimited
1-10+ depending on plan
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Leadfeeder
Clicky
You
Microsoft Clarity
Data Freshness
1 hour
Realtime
Realtime
Realtime
Data Retention
Unlimited on paid plans, 7 days on Free
30 months
Unlimited
13 months
Data Sampling
Data Import
GA importer included
Data Export
Included on Scale, otherwise uses credits
As CSV or via API
Compliance
  • GDPR
  • CCPA
  • GDPR
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • ePrivacy
Cookieless
Sets first-party cookies _lfa (1 year) and _lfa_consent.
No tracking cookies, GDPR-compliant by default
Simple Analytics is cookieless by default.
Clarity uses first-party cookies

Alerts & Automation

Custom Alerts
Email Reports
Daily, weekly, monthly

Reporting

Trend Reporting
Curved and linear trend lines
Device Reporting
Device type, browser & OS widgets
Funnel Reporting
Line up goals for simple funnel
User Flow Reporting
Segmentation
Filter dashboard with visitor attributes
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referral metrics
Ecommerce Reporting

User Experience Features

Heatmaps
Click, scroll & area heatmaps
Session Recordings
Filter by actions, duration, pages & device
A/B Testing
User Feedback

Customizability

Custom Properties
Custom Metrics
Custom Reports
Custom Events
Annotations
Able to include links in annotations

Support

Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
Simple Analytics offers knowledgable support through phone and email.
Support is available via chat, email and the support center.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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