Compare
Compare Analytics Tools
Piwik PRO
From €35 per month
Only Piwik PRO has:
- Cookieless
- Annotations
Snitcher
From $49 per month
No feature only Snitcher has.
Statcounter
Free plan
No feature only Statcounter has.
Fullstory
Free plan
Only Fullstory has:
- A/B Testing
- User Feedback
Summary
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Fullstory is a digital experience analytics platform that combines session replay, product analytics and AI-generated insights, with a permanent free plan.
Pros
- Ease of use
- Great authorisation management
- Packed with features
- Community forum
- Intergrated tag & consent management
- Great for B2B leadgen
- Quality company insights
- Modern user interface
- Responsive support
- Easy to set up
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
- Permanent free plan with session replay
- Choice of EU or US data center
- SOC 2 and ISO 27001, 27701 and 42001 certifications
- Warehouse sync to BigQuery, Snowflake and Redshift
Cons
- No progressive payment plan
- Ecommerce reporting can be improved
- Limited features
- Pricing based on company ID's, relevant or not
- Slight learning curve
- Limited free plan
- Paid prices not published
- Dashboards and StoryAI not in the free plan
- Alerts and retention reports need an Advanced or Enterprise plan
- Moving to the EU data center means opening a new account
Pricing information
Starting Price
- Core - 500k€35 p/m
- Enterprise€366 p/m
- 0-50 company ID's$49 p/m
- 51-100 company ID's$69 p/m
- 101-250 company ID's$99 p/m
- 251-500 company ID's$139 p/m
- 501-750 company ID's$179 p/m
- 751-1.000 company ID's$229 p/m
- 1.001-2.000 company ID's$279 p/m
- 2.001-3.000 company ID's$349 p/m
- 3.001-4.000 company ID's$439 p/m
- 4.001-5.000 company ID's$529 p/m
- 5.000+ company ID'sOn req.
- FreeFree
- 100k Page Views€9+ p/m
- 250k Page Views€19+ p/m
- FullstoryFreeFree
- BusinessOn req.
- AdvancedOn req.
- EnterpriseOn req.
Free trial period
Free plan
14 days
30 days
Free plan
Account Management
Trackable Items
10 sites or apps (free) Unlimited (Enterprise)
Unlimited
1
User Seats
Unlimited
Unlimited
Unlimited
10 on FullstoryFree, paid plans not published
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Snitcher
Statcounter
You
Data Freshness
30 min
Realtime
Realtime
Data Retention
Up to 25 months
12 months*
Unlimited*
12 months on FullstoryFree, paid plans not published
Data Sampling
By default Piwik does not sample data
Data Import
Import cost data, search keywords, user/client ID and audience data
Import Google keyword data
Browser and Server APIs, Segment and Tealium integrations
Data Export
As CSV, XML, JSON, or via an API
To a spreadsheet or other third party software.
Anywhere Warehouse (hourly sync to BigQuery, Redshift, Snowflake), add-on
Compliance
- GDPR
- CCPA
- HIPAA
- LGPD
- ePrivacy
- PECR
- GDPR
- CCPA
- GDPR
- GDPR
- CCPA
Cookieless
Piwik features a cookieless tracking option
Sets one first-party cookie, snitcher_device_id (1 year).
Statcounter uses cookies
Capture needs the first-party fs_uid cookie
Alerts & Automation
Custom Alerts
Email alerts based on thresholds
Important visitor alerts
Metric, segment and opportunity alerts by email, in-app, Slack, Teams; Advanced and Enterprise
Email Reports
Daily, weekly or monthly reports
Detailed, mobile-friendly reports
Reporting
Trend Reporting
Metric trends
Device Reporting
Device type, browser, OS & screen resolution
Device breakdown
Funnel Reporting
Detailed funnel report up to 5 steps
Funnels and conversions
User Flow Reporting
Standard, transition & reverse Sankey charts
Simple ordered list of pages visited
Journey maps, page flows
Segmentation
Unlimited segments
User segments
Cohort Reports
Retention Reporting
Customer loyalty eCommerce report
Advanced and Enterprise
Attribution Reporting
Multi-channel attribution with 98% accuracy
Simple referral & UTM sources
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty
Order Completed and Product Purchased events
User Experience Features
Heatmaps
Create an overlay with the site inspector Chrome extension
Click and scroll maps
Session Recordings
Recordings with many filtering options
Session replay, included in FullstoryFree
A/B Testing
A/B experiments in Guides and Surveys add-on; Optimizely integration
User Feedback
Guides and Surveys add-on
Customizability
Custom Properties
200 slots for each scope and they can't be removed
Custom event and user properties
Custom Metrics
Also called Calculated metrics
Custom calculations
Custom Reports
Dashboards, paid plans
Custom Events
Include category, action, and optionally name and value
Max 5 custom tags + values per page
Annotations
Add to any graph or include them in scheduled reports or alerts
Support
Support description
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Support via a contact form (answered by email), live chat and the help center.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Support is by email and support ticket during regional weekday business hours, with a help center and community forum. Free plan tickets have a 2 business day response target, paying customers 1 business day. A Premium Support add-on gives 24/7 critical support. The FullstoryFree help article lists email support as a paid plan feature, while the support hours article lists a response target for free plan customers.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community