Compare
Compare Analytics Tools
Fathom Analytics
From $15 p/m
No feature only Fathom Analytics has.
Pendo
Only Pendo has:
- Cohort Reports
Pirsch Analytics
Only Pirsch Analytics has:
- Data Sampling
Fullstory
Free plan
Only Fullstory has:
- Session Recordings
- Custom Metrics
Fathom Analytics
Pirsch Analytics
FullstorySummary
Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Fullstory is a digital experience analytics platform that combines session replay, product analytics and AI-generated insights, with a permanent free plan.
Pros
- Privacy friendly
- Easy to use
- Customer support
- Ad-blocker bypassing
- Lightweight, cookie-free and open-source
- Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
- Extensive API
- Fully-fledged access management
- Comprehensive filtering by any metric including event metadata
- Permanent free plan with session replay
- Choice of EU or US data center
- SOC 2 and ISO 27001, 27701 and 42001 certifications
- Warehouse sync to BigQuery, Snowflake and Redshift
Cons
- No data import
- Short free trial
- Limited features
- Visitors are only recognized for up to 24 hours to comply with the privacy policy
- Heatmaps and session recordings are not available
- Paid prices not published
- Dashboards and StoryAI not in the free plan
- Alerts and retention reports need an Advanced or Enterprise plan
- Moving to the EU data center means opening a new account
Pricing information
Starting Price
- 100k page views$15 p/m
- 200k page views$25 p/m
- 500k page views$45 p/m
- 1 Million page views$60 p/m
- 2 Million page views$100 p/m
- FullstoryFreeFree
- BusinessOn req.
- AdvancedOn req.
- EnterpriseOn req.
Free trial period
30 days
Free plan
30 days
Free plan
Account Management
Trackable Items
50
Unlimited in Portfolio plan
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
10 on FullstoryFree, paid plans not published
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Pendo
You
You
Data Freshness
Realtime
Hourly updates
Realtime
Data Retention
Unlimited
84 months
Unlimited
12 months on FullstoryFree, paid plans not published
Data Sampling
Data Import
Google Analytics importer
Import historical data by CSV
Import from Plausible, Fathom or Google Analytics
Browser and Server APIs, Segment and Tealium integrations
Data Export
One-click CSV export
Export feedback & reports by CSV or pull data to BI tool
via API or CSV
Anywhere Warehouse (hourly sync to BigQuery, Redshift, Snowflake), add-on
Compliance
- GDPR
- CCPA
- ePrivacy
- COPPA
- PECR
- CCPA
- ePrivacy
- GDPR
- CCPA
- ePrivacy
- PECR
- GDPR
- CCPA
Cookieless
Fathom is cookieless by default.
Pendo uses first-party cookies
Pirsch Analytics does not use cookies
Capture needs the first-party fs_uid cookie
Alerts & Automation
Custom Alerts
Guide, Page & Feature alerts
Metric, segment and opportunity alerts by email, in-app, Slack, Teams; Advanced and Enterprise
Email Reports
Weekly or monthly reporting
Recieve reports in weekly emails
Daily, Weekly, Bi-weekly, Monthly
Reporting
Trend Reporting
Metric trends
Device Reporting
Device type, browser & OS
Device type, OS, Browser, Browser version, Screen size
Device breakdown
Funnel Reporting
Analyze Funnels
Funnels and conversions
User Flow Reporting
Entry and exit pages
Journey maps, page flows
Segmentation
Instant filters on any data point
Extensive filtering by any metric
User segments
Cohort Reports
Retention Reporting
See Cohort analysis
Advanced and Enterprise
Attribution Reporting
Ecommerce Reporting
By means of custom events
Possible with custom events and goals
Order Completed and Product Purchased events
User Experience Features
Heatmaps
Click and scroll maps
Session Recordings
Session replay, included in FullstoryFree
A/B Testing
Tag-based A/B testing and segmentation
A/B experiments in Guides and Surveys add-on; Optimizely integration
User Feedback
Guides and Surveys add-on
Customizability
Custom Properties
As part of custom events
Custom event and user properties
Custom Metrics
Custom calculations
Custom Reports
Change the widgets of a report
Dashboards, paid plans
Custom Events
Can include: name, ID & value
With additional metadata fields (key-value pairs).
Annotations
Support
Support description
Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Email support, public Discord server
Support is by email and support ticket during regional weekday business hours, with a help center and community forum. Free plan tickets have a 2 business day response target, paying customers 1 business day. A Premium Support add-on gives 24/7 critical support. The FullstoryFree help article lists email support as a paid plan feature, while the support hours article lists a response target for free plan customers.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
Fathom AnalyticsPirsch AnalyticsFullstory