About Flywheel

Flywheel is an analytics platform for product-led growth, helping companies convert free users to paying customers. Set up Flywheel in less than five minutes and instantly discover which go-to-market tactics drive product activation.

What makes Flywheel unique?

An interesting Assest dashboard that tells you what drives user engagement. Define goals with a click and manage your content catalog. Flywheel makes it possible to analyse your users in detail. From persona enrichment to channel recommendations, every aspect of Contact profiles help you understand the journey of every persona.

An overview of Flywheel

Flywheel Analytics Dashboard
  • Out-of-the-box analytics and reporting
  • Account and AMB analytics
  • Unlimited free company enrichment
  • Session recordings
  • User segmentation
  • Advanced attribution
  • Limited custom reports
  • Fairly limited free plan

Software type

We classified Flywheel as Product Analytics. In addition, Flywheel is proprietary software.

Software details

Product of Flywheel Labs Inc.

Headquartered in
San Francisco

Founded in 2021




Flywheel Pricing

There are no pricing plans to display for Flywheel at the moment.


Flywheel offers support via Email, chat and Slack.

Support languages

English, Spanish, Russian

Account Management

Trackable Items

Unlimitedsites or apps

User Seats


User Roles


Account Security

  • Two-factor Authentication

Data Processing

Data Center Locations

  • European Economic Area (EEA)
  • United Kingdom
  • United States

Software Hosting

  • Public Cloud

Data Ownership

Flywheel Labs Inc.

Data Freshness


Data Retention


Unsampled Data

Flywheel does not sample data

Data Import

via API or CSV

Data Export

via API or CSV


  • GDPR
  • CCPA


Flywheel uses first-party cookies

Alerts & Automation

Uptime Monitoring

Custom Alerts

Daily, weekly, or monthly

Email Reports

Daily, weekly, or monthly


7, including Salesforce, HubSpot, Segment, Stripe, Intercom & Slack


Trend Reporting

Account activity, user activity, website activity, product activity, product activation, custom milestones and goals

Device Reporting

Device type, browser, location, IP address, screen size

Funnel Reporting

Prebuilt activation and retention funnels

User Flow Reporting


Segment users by any company, user, product activity, or marketing activity metrics

Cohort Reports

Product and marketing analytics for any user segment

Retention Reporting

Proprietary pacing algorithm to determine retention

Attribution Reporting

Attribute product events to marketing tactics, or choose any event-based goal

Ecommerce Reporting

User Experience features


Session Recordings

Session recordings with no sampling, including filters for all recordings

A/B Testing

User Feedback


Custom Dimensions

Custom Metrics

Track any custom metric

Custom Reports

Custom Events

Track any custom event


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